Yourcustomerscan'ttellyouwhatthey'lldo next.
But 1,000 digital twin agents can show you.
Simulate real behavior on your ads, landing pages, and prototypes— before you spend budget finding out you were wrong.
● We're only accepting early design partners requests now.
Watch it yourself
See how MimixLabs works in 4 simple steps
New Experiment
AI Experiment Generator
Describe your experiment and we'll configure it
Or configure manually
Simulate behavior where it matters.
Instead of asking agents what they think, we watch what they do. MimixLabs replaces expensive guesswork with validated behavioral signal across your entire funnel.
Behavioral Intelligence. Before You Build.
Stop guessing. Start simulating. Validate every product decision before engineering writes a single line of code.
Science-Based, Not Just AI
This isn't generic LLM simulation. Our OCEAN-based methodology forces agents to think and decide like real humans—explaining their reasoning at every step. Each personality trait shapes how they react, hesitate, and convert. Behavioral psychology, not prompt engineering.
Your Customers, Cloned
These aren't generic user personas. Train agents on YOUR customer data—CRM, usage patterns, purchase history. The result? Digital twins that mirror your actual audience segments, not hypothetical archetypes from a marketing textbook.
From 3 Personas to 1,000 Agents
Stop settling for 'Budget-Conscious Mom' and 'Tech-Savvy Millennial.' Scale from a handful of personas to 1,000 unique agents—each with individual traits, thresholds, and decision patterns. Statistical significance, not anecdotal guesswork.
The WHY, Not Just the What
Every test reveals sensitive qualitative data you can't get from analytics. Watch agents scroll your landing page, react to your pricing, hesitate at your CTA. See their emotions, their thinking, their reasoning—not just their clicks.
Test Your Boldest Idea Today
Have a risky hypothesis? Prototype it and run an experiment—conclude with statistical confidence before lunch. No engineering overhead. No waiting quarters for data. Validate or kill ideas in hours, not months.
Multi-Model Benchmarking
Bring your own API key from any LLM. Run parallel experiments across OpenAI, Claude, Gemini, Llama, Mistral, DeepSeek—and benchmark how each model responds to your creative, landing page, or prototype. Compare AI behaviors, not just human simulations.
Proven Results
Real-world validation on large-scale e-commerce data
73.9% Behavioral Match
How digital twins replicated real user decisions
High Converters Cluster
78.2% similarity in purchase behavior
Deep Browsers Cluster
71.4% similarity in browsing patterns
Frequently Asked Questions
Everything you need to know about our methodology, pricing, and capabilities.
Ready to stop guessing?
We're working with early teams who want faster feedback loops. No fake waitlist. No inflated numbers. Just a conversation about whether this solves your problem.
Seamlessly integrates with your favorite prototyping tools through Model Context Protocol